A joint multimedia venture by Shogakukan, Sony Interactive Entertainment, Sony Music Entertainment and Sony Music Communications showcases a rap‑and‑hip‑hop motif.
The plot centers on Yo!Hey, a youngster who delivers verses to the rhythm of his own flatulence for the audience.
The series will broadcast within the Ota‑Suta ("Good Morning Star") kids" program, while its manga edition debuts daily in March.